Cookie Policy
Cookie Policy — Toya Shop
Last updated: June 2026
This document explains how Toya Shop — operated by RELAXITY S.R.L. — uses cookies and similar technologies when you visit toyashop.ro.
1. Who We Are
RELAXITY S.R.L. CUI: 30533870 | J05/1309/2012 Strada Vlădeasa 14, Oradea 410222, Bihor, Romania Email: office@toyashop.ro | Phone: +40 744 334 507
2. What Are Cookies
Cookies are small text files stored in your browser when you visit a website. Together with similar technologies (pixels, web beacons, local storage), cookies help us keep the site functional, understand how you use it, and show you relevant ads.
3. Categories of Cookies We Use
3.1 Strictly Necessary Cookies
These are essential for the site to work. Without them you cannot browse, add products to your cart, or complete a purchase. They do not require your consent.
| Provider | Cookie | Purpose | Duration |
|---|---|---|---|
| Shopify | _session_id |
Active session, shopping cart | Session |
| Shopify | _shopify_y |
Unique visitor identification | 1 year |
| Shopify | _shopify_fs |
First session (fraud scoring) | Session |
| Shopify | secure_customer_sig |
Customer account authentication | 20 years |
| Shopify | cart / cart_sig |
Cart contents and integrity | 2 weeks |
3.2 Preference (Functional) Cookies
These remember your choices (language, currency, region) for a personalised experience. They require your consent.
| Provider | Cookie | Purpose | Duration |
|---|---|---|---|
| Shopify | _shopify_country |
Selected country/region | Session |
| Shopify | tracked_start_checkout |
Checkout redirect | Session |
| Toyashop | toya_ui_prefs |
UI preferences (e.g. currency) | 30 days |
3.3 Analytics Cookies
These help us understand how you interact with the site (pages visited, time spent, traffic sources) so we can continuously improve it. Data is anonymised or pseudonymised.
| Provider | Cookie | Purpose | Duration |
|---|---|---|---|
| Google Analytics 4 | _ga |
GA4 session identification | 2 years |
| Google Analytics 4 | _ga_* |
GA4 session state | 2 years |
| Shopify Analytics | _shopify_s |
Navigation analysis | 30 minutes |
| Shopify Analytics | _shopify_sa_t |
Shopify marketing attribution | 30 minutes |
| Shopify Analytics | _shopify_sa_p |
Attribution path | 30 minutes |
3.4 Marketing and Advertising Cookies
These are used to show you relevant ads on Meta (Facebook/Instagram) and Google platforms, and to measure the effectiveness of our advertising campaigns. They require your explicit consent.
| Provider | Cookie / Pixel | Purpose | Duration |
|---|---|---|---|
| Meta (Facebook/Instagram) | _fbp |
Browser identification for Meta Ads | 90 days |
| Meta (Facebook/Instagram) | _fbc |
Storage of click ID from Meta ads | 90 days |
| Meta Pixel | fr |
Remarketing and relevant ad display | 90 days |
| Google Ads | IDE |
Google Ads remarketing and conversions | 13 months |
| Google Ads | _gcl_au |
Google Ads conversions (via Analytics) | 90 days |
| Google Ads | DSID |
Cross-device ad synchronisation | 2 weeks |
4. Your Consent
On your first visit to toyashop.ro, a cookie banner will appear allowing you to: - Accept all cookies (categories 3.1–3.4) - Decline optional analytics and/or marketing cookies - Customise your preferences by category
Strictly necessary cookies (3.1) always run regardless of your choice, as the site cannot function without them.
Your consent is recorded and valid for 12 months. You can return at any time and change your preferences via the "Manage Cookies" link in the site footer.
Legal basis: ePrivacy Directive (2002/58/EC) and GDPR Art. 6(1)(a).
5. How to Manage Cookies
Through your browser settings
You can block or delete any cookie directly in your browser: - Chrome: Settings → Privacy and security → Cookies - Safari: Preferences → Privacy - Firefox: Settings → Privacy & Security - Edge: Settings → Cookies and site permissions
Note: blocking necessary cookies may affect site functionality (cart, checkout, login).
Platform-specific opt-outs
- Google Analytics: tools.google.com/dlpage/gaoptout
- Google Ads: adssettings.google.com
- Meta / Facebook: facebook.com/settings/?tab=ads
- Your Online Choices (EU): youronlinechoices.com
6. Third Parties and Processors
Our main partners who may set cookies through toyashop.ro:
Shopify Inc.
Our e-commerce platform. Shopify sets necessary and analytics cookies for the store to function. Policy: shopify.com/legal/cookies | shopify.com/legal/privacy
Google LLC
Google Analytics 4 (traffic analysis) and Google Ads (advertising). Policy: policies.google.com/privacy Data processed: in the EU and USA (under EU Standard Contractual Clauses).
Meta Platforms Ireland Ltd.
Meta Pixel for Facebook and Instagram Ads — remarketing and conversion measurement. Policy: facebook.com/privacy/policy Data processed: in the EU and USA (under EU Standard Contractual Clauses).
All partners are contractually bound to GDPR compliance.
7. International Data Transfers
Some partners (Google, Meta) process data outside the European Economic Area, including in the USA. Transfers are carried out under Standard Contractual Clauses (SCCs) approved by the European Commission, ensuring an adequate level of protection for your data.
8. Your Rights
Under GDPR, you have the right to: - Withdraw consent for optional cookies at any time, at no cost - Access information about data collected through cookies - Request deletion of data collected through marketing cookies - Lodge a complaint with ANSPDCP (dataprotection.ro)
For any request: office@toyashop.ro
9. Policy Updates
This policy may be updated to reflect legal or technical changes. The date of the last update is shown in the document header. Continued use of the site after publication of changes constitutes acceptance of the new version.
10. Contact
RELAXITY S.R.L. | CUI: 30533870 | J05/1309/2012 Strada Vlădeasa 14, Oradea 410222, Romania Email: office@toyashop.ro | Phone: +40 744 334 507
IBAN: [TODO: confirm from Gossip] Bank: [TODO: confirm from Gossip]